Call for Papers : Volume 11, Issue 04, April 2024, Open Access; Impact Factor; Peer Reviewed Journal; Fast Publication

“An empirical study on emergence of online shopping and its impact on retail trade and commerce”

This paper mainly highlights on the impact of increasing online shopping and its adverse effect on retail trade. Retailers are the key component in the society because majority of population depends on them for buying things required. But due to the flourishment of e-stores it is adversely hampering the working criteria and several questions are raised on its existence. The paper highlights the various reasons and needs that the retailer has to change or rather need to update themselves in order to survive in this competitive edge and to match up with the growing preference of online stores.

Author: 
Priyanka R. Trivedi and Dr. Krishna R. Rajput
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